Importance of ROI While Making a Software Selection for all businesses
Return
On Investment (ROI) is a financial metric used by businesses to evaluate a
particular avenue and make an informed decision about the investment. The
article explores the importance of ROI for software selection in every
enterprise while adopting a technology solution.
In the digital transformation era, businesses cannot survive
without embracing emerging technologies for enhancing their offerings, customer
service, and internal operations. Whether it is a company’s CFOs and CEOs
aiming to cut costs or the leaders targeting revenue increase, the contribution
of technology is indispensable. Hence choosing the right software that best
fits the organization’s unique needs and vision is very critical. This puts a
lot of pressure on the acquisition team for the best possible software
selection while optimizing the investments. In this entire process, the ROI
becomes a highly effective guiding light.
For a software product, the ROI metric reflects how
profitable is the solution against its cost. It captures a holistic picture of
what the benefits will look like compared to the investment required in
implementing a particular solution. Naturally, the IT acquisition team would
look for a product with a positive and high Return on Investment. It means that
the revenue generated with the help of it would be worth spending the required
resources. Hence, eliminating bad investments and prioritizing the right
options will be easier for the decision-makers with the help of ROI. Some
critical points highlighting the importance of ROI for software selection can
be stated as follows:
Prioritise what you need and when
This is an important factor to a business must consider
while selecting on what technology software to use. It may be the case that the
software is highly suitable for a business and may give good returns. However,
the business may not be in urgent need of it. Buying the right software at the
wrong time would lead to suboptimal allocation of resources when the business
can in fact invest those resources on a technology their business processes
require a the moment. Since ROI considers all the quantifiable and qualitative
aspects while calculating the costs and benefits, this factor can be
highlighted beforehand. Hence, the business can prioritise its urgent
requirements over the non-urgent ones.
Utilize an Effective Cost-Benefit Analysis
For calculating the Return
On Investment (ROI), the business must analyze all the tangible and
intangible impacts a solution has on the business’s profitability and operations.
The vendor’s software is analyzed against parameters such as employee
experience, process automation, data security, relevance to the business needs,
implementation costs, employee training costs, and effectiveness in day-to-day
processes. The result is an effective cost-benefit analysis of each option that
the business can utilize while selecting the right software for their needs.
Justify Investment in the Software Solution
With ROI, businesses can decide to invest in a particular
solution by offering a clear and quantifiable assessment of the solution and
its financial impact on the business. The insights of this metric act as a
clear justification for the decision in favor of one particular software.
ROI Benchmark Report by QKS offers a vendor-neutral
assessment of a specific IT product/solution deployment. With a strong emphasis
on the quantitative as well as qualitative aspects of technology adoption, it
reflects the true nature of a solution. The report includes calculated
estimates of Return on Investment (ROI), Total Cost of Ownership, and risks
along with aggregated end-user perception of the product. This gives a reliable
third-party validation to the product that can be trusted by the technology
buyers. Visit the ROI Benchmark Report page or connect with us to find out
more.
Thus, Return on
Investment (ROI) does not only look into the profitability of a product,
but it also evaluates the product and its impact on the business while solving
the problem. This makes the ROI metric an extremely critical factor that any
decision-maker cannot afford to ignore while making a technology investment decision.
Technology investment is a long-term commitment. The right decision will enable
the business to reap benefits for the years to come.

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